Tracks: Advancing Your Practice
User Researcher, Co-op Digital
Gillian MacDonald is a user researcher at Co-op Digital, where she has worked on in-house product teams building services for business streams including Food and Funeralcare. Her job is to make sure that teams understand the users they are building services and products for, and to help build up research and critical thinking skills along the way. Originally from Canada, she’s spent the last 5 years working for research agencies and institutes across Europe, in a variety of multi-disciplinary teams covering a wide range of topics. She tends to get itchy feet easily, and has a keen interest for food research and hand crafting.